TikTok Creator Fund Calculator: How Much Money Can You Make?

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Carolyn Howell

Last Updated: Jul 31, 2023

TikTok 101

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Getting appreciation for your TikToks through views and engagement may be all the rewards you need. But earning hundreds of thousands of views means your creative efforts are good enough to have monetary value, right? With the TikTok Creator Fund, the platform certainly believes so! How much money can you make with the TikTok Creator Fund calculator to crunch the numbers? Find out how you can translate your TikTok success into a paying gig through the Creator Fund. 

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TikTok Creator Fund: How Does It Work?

Before we start computing your potential earnings with the TikTok Creator Fund calculator, let’s look at how the fund works. Here are the most common questions people ask about the fund. 

What is the TikTok Creator Fund? The Creator Fund is a program that rewards high-performing creators on TikTok. Launched in 2020, the Creator Fund supports and celebrates TikTok’s best and brightest talents. TikTok clarifies that “the Creator Fund is not a grant or ad revenue sharing program.” 

Who is eligible to join the program? Creators who meet the following criteria are eligible to apply to join the program:

  • Have a TikTok pro/creator account
  • Based in the US, UK, France, Germany, Spain or Italy
  • At least 18 years old
  • Have at least 10,000 followers
  • Have at least 100,000 video views in the last 30 days
  • Have an account that fits with our TikTok Community Guidelines and terms of service
  • Can link their TikTok account to a digital payment plan under their name

How do I apply to join the Creator Fund? If you meet the eligibility requirements, you can apply to join the program within the TikTok app. Go to your Profile > Menu > Creator tools > TikTok Creator Fund. If TikTok rejects your initial application, you can re-apply 30 days after receiving the rejection notice. 

A person holding 100-dollar bills.

How Is TikTok Creator Fund Calculated?

Now we can move on to the most important TikTok Creator Fund calculator questions. How is the TikTok creator fund calculated?

TikTok pays participants based on a sliding scale or, more specifically, according to how well their videos perform. TikTok calculates how much a creator earns from the fund based on the following factors:

  • Number of unique video views
  • Authenticity of views
  • Level of organic video engagement
  • Number of videos published in a single day
  • Adherence to Community Guidelines and Terms of Service

To sum it up, participants have to rake in real views and engagement without breaking the rules. The Creator Fund payment scheme fluctuates daily. How much a creator can earn depends on the number of participant videos published on any particular day. TikTok divides the day’s allocated funds amongst participants with published content for the same period. 

TikTok Creator Fund Pay Calculator

There is no published formula for the TikTok Creator Fund pay calculator. The initial funds for U.S. and U.K. creators in 2020 were $200 million and $70 million, respectively. The platform pledged to increase the U.S. fund to $1 billion within three years. For the U.K. fund, the pledged increase was $300 million.  

Considering the variable factors in the calculation, how much creators receive for well-performing videos is not fixed. A Hootsuite article reveals that some creators have shared how much they’ve received from the fund. 

Based on member reports, TikTok pays two to four cents per 1,000 views. These numbers amount to $20 to $40 for 1M views. The earnings seem like chump change to some. But remember that the fund is simply TikTok’s “way of celebrating and supporting creators for their dedication, ingenuity, and spirit.” The fund is an incentive and not an actual payment for services rendered. 

As a creator, you can increase your monetary incentive by consistently producing high-performing, viral content. The more views and engagement you receive, the more you can earn from doing something you love. Take note: your participation in the fund and the exposure and recognition you get will look great on your profile. You’ll build up credibility more easily and be more appealing to potential brand partners

TikTok Creator Fund Calculator: Is There a Maximum/Minimum Amount a Creator Can Earn?

The TikTok Creator Fund calculator sets no limit to how much a creator can make through the program. According to TikTok, they also don’t put a cap on the amount of funds they release daily. 

TikTok Creator Fund Calculator: Where Can I Find My Funds?

Where can you find your funds once the TikTok Creator Fund calculator has done its job?

TikTok transfers payable funds “approximately three days after the day on which the video views were accrued.” The funds are available in your Creator Fund Dashboard, which you can access by following these steps:

  1. Go to your Profile and tap the Menu icon in the upper right. 
  2. Tap Creator Tools. 
  3. Tap TikTok Creator Fund. 

You must accrue at least $50 to transfer funds to your linked payment portal. Your funds are available for transfer 30 days after receiving them in your dashboard. 

A person counting money.

TikTok Creator Fund Calculator: Introducing Creativity Program Beta

Compared to influencer marketing campaigns, the TikTok Creator Fund calculator gave creators meager earnings. But TikTok once again proved its commitment to celebrating and supporting its amazing talents. Early in 2023, TikTok launched Creator Fund 2.0 or Creativity Program Beta. 

TikTok initially tested the revamped Creator Fund in February with select creators in the U.S. Currently, Creativity Program Beta is available to all eligible creators in the U.S., France, and Brazil. Eligibility requirements are as follows:

  • A creator must be at least 18 years old.
  • A creator must have at least 10,000 followers. 
  • A creator’s content body must have 100K authentic video views in the last 30 days.
  • A video must be original, high-quality, and longer than one minute to be eligible for rewards.

This program is “designed to help creators foster their creativity, generate higher revenue potential and unlock more exciting, real-world opportunities.” TikTok created the new program “based on learnings and feedback from our creators on our creator solutions, including the TikTok Creator Fund.”

If you’re participating in the original Creator Fund, you can switch to the improved Creativity Program. Just follow these steps:

  1. Go to your Profile and tap the Menu icon in the upper right. 
  2. Tap Creator Tools. 
  3. Tap Creator Fund, then tap Dashboard. 
  4. Tap Switch. 

Note that you can’t switch back to the Creator Fund once you switch to the new Creativity Program. 

If you’re not yet enrolled in the Creator Fund and are eligible to join the Creativity Program:

  1. Go to your Profile and tap the Menu icon in the upper right. 
  2. Tap Creator Tools. 
  3. Tap Creativity Program. 

TikTok will notify you within three days if they approve your application. 

Coins spilling out of a jar.

New Content Monetization Alternatives to TikTok Creator Fund Calculator 

In June 2023, TikTok announced a number of new monetization alternatives to the TikTok Creator Fund calculator. 

  • TikTok Creative Challenge. This new in-app feature allows creators to participate in brand video ad challenges. Creators can browse a list of active brand challenges and submit an entry to a challenge they like. “The Creative Challenge gives creators full creative freedom over their ads, unlocking more opportunities for creators to collaborate with brands in a way that’s most authentic to them.” Creators can earn rewards based on qualified video views, clicks, and conversions, among many other factors. 
  • Subscriber-Only Videos on TikTok LIVE. This is an addition to the LIVE Subscription program. “Subscriber-Only Videos are exclusive videos that only subscribers can view. The new perk encourages interactions beyond the LIVE room, enabling subscribers to like, comment, and reply to one another, helping creators foster even more meaningful connections with their community.”

Here are more monetization opportunities for creators:

  • LIVE Subscription. This monthly subscription service is for people who want to show their love for their favorite LIVE creators. Subscribers receive exciting perks. They get Subscriber Badges which they can display next to their profile name and upgrade. They get exclusive access to custom emotes that their beloved creators designed. They can enjoy Subscriber-Only Chat to build a more personal connection with their favorite creators. 
  • Series. Series allows creators to “charge a set price for access to premium, informative content” they post on TikTok.com/series. Your Series can have as many as 80 videos, up to 20 minutes each. You can set the listing price between $0.99 and $189.99. 

Dollar bills inside a brown envelope.

TikTok Creator Fund Calculator: Is It Worth Trying?

Now that you know your potential TikTok Creator Fund calculator earnings, should you give it a go? Is the Creator Fund worth your time and effort? 

While participating in the program won’t make you rich, it won’t harm your performance either. Au contraire, becoming a member will look good on your profile. You’ll also enjoy the following perks:

  • You’ll have a supplemental income. Getting some money for your creative effort is better than getting nothing. The applause, likes, and accolades are great. But receiving compensation, no matter how small, is proof positive that your work is valuable.
  • You’ll have more motivation to produce awesome content. The more views you rake in, the higher your potential earnings from the fund. Remember that TikTok doesn’t set a maximum limit on how much a creator can earn. Take advantage of this and keep pushing yourself to achieve multi-million views. 
  • You can enjoy prestige and greater credibility. Becoming a member of the fund means you’re among TikTok’s best and brightest! You’ll have greater street cred and exposure to brands who are interested in creator-led campaigns. The Creator Fund gives you a competitive edge and more negotiating power.  
  • You can enjoy even more accelerated growth. Once you reach a certain threshold, your TikTok growth will snowball at an accelerated rate. When you join the Creator Fund, you’ll push your growth harder. 

Stacks of coins.

Grow Your TikTok Earnings With a Dedicated Fanbase

Estimating your potential earnings with a TikTok Creator Fund calculator can be exciting! But to maximize your financial rewards on TikTok, you must first build a dedicated fanbase. 

TikTok is the perfect platform to turn your creativity into a lucrative career. The Creator Fund reinvigorated the creator economy. It gave countless creators even more motivation to produce their best work. Once you become eligible for the Creator Fund, collaboration opportunities will also open up. Needless to say, making the right connections from the get-go is crucial to solidifying your presence on the channel.

You need the proper support system to sustain your initial growth and prepare you for rewarding monetization opportunities on TikTok. Fortunately, the #ForYou recommendation algorithm works exceedingly well in matching accounts with potential followers. You only need to properly signal the algorithm to help it identify the right audience for your videos. As long as you consistently create targeted content, interested viewers will find their way to you.

There’s something for everyone on TikTok — for every interest, identity, ethos, aesthetic, etc. Whatever your niche and mission may be, you’ll find an engaged audience on the platform. And you can help potential followers discover you faster when you team up with a TikTok expert like High Social. 

Have double the targeting advantage when you leverage High Social’s advanced, proprietary AI tool. Get your videos on the For You feeds of more users who will likely become dedicated fans. Ensure sustained, organic growth month in and month out and exceed your TikTok Creator Fund calculator estimates. Start growing your TikTok today!

TikTok 101