When TikTok Likes Disappear: What’s the Cause?

Profile photo ofCarolyn Howell, author

Carolyn Howell

Last Updated: May 21, 2024

TikTok 101

Want More Real Tiktok Followers?

Did your TikTok likes disappear all of a sudden? There’s usually a simple explanation for disappearing likes on TikTok. Read on to learn everything you need to know!

A woman bites a pencil and looks frustrated as she stares at her laptop screen.

Why Are My Likes Disappearing on TikTok?

There are two common reasons why TikTok likes disappear. The first is that there may be a bug in the app. The second is that TikTok removed fake likes. Let’s explore these reasons and other potential causes for disappearing likes. 

An App Glitch May Make TikTok Likes Disappear

At the height of the pandemic, TikTok’s popularity also peaked. Whether or not it was related to the massive surge in daily active users, the app suffered an outage worldwide. Millions of users panicked when their views and likes completely disappeared. There were at least 20,000 reports of TikTok app issues on Down Detector. 

TikTok Support released the following statement on its X page:

“Hi TikTok community! We’re aware that some users are experiencing app issues — working to quickly fix things, and we’ll share updates here!”

This may not be the last time an app glitch has caused likes to disappear. App issues typically occur after an update. The update itself may directly cause problems within the app, or your device’s failure to install it may lead to compatibility problems. 

If your likes suddenly disappear or you experience other app issues, check if you need to update your TikTok app

Another possible cause of app issues is a full app cache. Try clearing your TikTok cache to see if this will fix the problem. Here are other fixes you can try before contacting TikTok Support:

  1. Close all background apps, then relaunch TikTok. 
  2. Uninstall and reinstall TikTok. Take note that uninstalling TikTok will delete your TikTok drafts. 
  3. Restart your device. 

A man in a black cap and blue shirt puts a hand on his forehead and looks upset.

TikTok May Have Removed Fake Likes

Do you buy fake likes and followers on TikTok? If so, and TikTok detects the fake accounts and engagement, the app will likely remove them. 

Keep in mind that a sudden increase in numbers alerts TikTok to potential bot activity. Artificially boosting metrics is prohibited on the platform. But there are ways you can avoid detection. Here are some quick tips:

  1. Increase your numbers gradually. Just get a dozen or so likes every few hours. 
  2. Keep the number increases random; avoid buying set quantities in whole numbers (100, 200, 500, etc.)
  3. Make sure you don’t have more likes than views. The acceptable average like count vis-a-vis view count is one like per 10 views. 
  4. Don’t buy likes immediately after posting new content. Wait a few hours. 
  5. If your view numbers have plateaued and you want to keep seeding your likes, you should also buy views.

You don’t have to buy fake likes to have them. Fake accounts may follow you and engage with your posts without your knowledge. All the same, you may suffer from a sudden drop in likes when TikTok removes the artificial numbers from your account.

A woman with headphones sits on the bed with her dog and looks mystified as she scrolls through her TikTok page.

An Account May Have Blocked You

TikTok does not inform users when somebody blocks them. But you’ll eventually realize that somebody blocked you when you notice their engagement has disappeared. 

Take note that this goes both ways. When you block an account, your likes and comments disappear from their posts. 

Even if you can identify who has blocked you, the blocking means you won’t be able to search for them on TikTok. There’s a workaround for this obstacle. You can use TikTok as a guest to search for and view the account. 

However, the profile information you can access would be limited if their account is private. 

Your TikTok Like Service May Have Shut Down

“My TikTok likes disappeared! What happened?” If you bought likes and the growth service shut down, the likes will likely vanish from your account. If the service is still active, you may have simply experienced “dropped” likes. This is when you lose numbers from the total quantity you bought. 

This is just one of the risks of buying numbers to enhance your metrics. Here’s how you can minimize risks when using a growth service:

  1. Choose a trustworthy service. Many social media growth services are short-lived. It’s also common for some sites to “vanish” and reappear under a new name. Make sure to use a service that has been around for many years. 
  2. Find a service that offers a free-refill guarantee. This means they’ll replace dropped numbers from your purchase. You should also make sure they have a fair refund policy.
  3. Read on-site customer reviews and feedback on trusted review sites, such as TrustPilot. 
  4. Find a vendor that offers gradual delivery, especially for big purchases. 
  5. As much as possible, use a service that lets you specify a random number of likes, followers, views, etc. when making a purchase. 

A man has his hand on his chin and looks confused as he goes through his TikTok posts.

Genuine Engagement Is a Gift That Keeps on Giving

Barring another worldwide TikTok outage, your TikTok likes are safe as long as they’re from real and genuinely interested users. It’s easy to capture the attention of and generate interactions from the right users. 

As long as you know your audience and how to work the TikTok algorithm, you’re golden!

You have nothing to worry about when TikTok likes disappear, and you know you have genuinely engaged followers. A solid fan base comes with the guarantee of consistent and quality engagement. 

Make sure you’re growing your community with a genuinely interested audience. Sign up for a High Social plan!

Fine-tune your audience-targeting power with High Social’s advanced, proprietary AI solution. Instantly connect with viewers who will most likely hit your follow and like buttons. Start growing your TikTok today!

TikTok 101