AI Content Creation Tools: The Digital Assets You Need

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Carolyn Howell

Last Updated: Nov 28, 2023

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If you’re a digital content creator, having an arsenal of tools for assistance shouldn’t be new to you. These tools are the digital must-have for you and your team as they help with tasks. However, with technological upgrades and advancements, these tools are evolving through the application of Artificial Intelligence Technology. Therefore, several AI content-creation tools now exist. These tools can assist content creators in writing and generating images and videos.

Some edit visuals or provide statistics that simplify research, while others assist individuals and teams with content publishing and cross-promotion. Audio content creation tools that help with video voiceovers also exist. For a seamless content production process, you’ll need these tools. But without sufficient knowledge, you won’t know which to use. So, stick around to learn more about them.

A picture of a man editing a video with an AI content creation tool.

AI Content Creation Tools vs Regular Tools: Which Is Better?

There is no one-size-fits-all answer to the question above. The reason is that several AI generative tools ease up the process of content creation via automation. However, these tools respond to different instructions; some are more effective than others. So, the answer depends on the efficiency of your AI tool.

Besides this, several people have different preferences. Though the world is evolving to a more advanced digital age, the conservatives prefer traditional human labor. So, there is a bias as some individuals prefer regular tools to those that function with Artificial Intelligence. But regardless, AI tools for content creation easily streamline workflow. These tools are faster and better in terms of speed.

For example, AI content scheduling tools help users to organize their posts with content calendars. Therefore, these tools beautifully arrange content according to its publishing time. This scheduling relieves the stress of manually publishing posts at specific times and automates the tasks. So, you can sleep while the tool publishes a video that will become your top-performing TikTok content.

Additionally, most of these tools are accurate. But in case of any inadequacies, you can always preview your content to check for errors. If there are any, manually rendering corrections will take you less time than regular tools. So, I’m a fan of automating tasks.

Imagine that you’re into graphical designs and make TikTok videos with cartoon characters. You’ll no longer have to pen out the characters and take days creating animations for motion graphic videos. Instead, you can initiate simple commands, and your AI tool will create beautiful animations. Automation with AI makes life easier. But the decision to pick AI tools over regular tools rests solely in your hands.

A picture of someone using a laptop’s keyboard panel with four rows containing the word “CONTENT” above.

What’s the Difference Between AI Content Creation Software and Tools

Someone, somewhere, is itching to ask what sets AI content creation software and tools apart. That’s because they sound similar, so I understand where you’re coming from. However, the fact that it’s not entirely black and white doesn’t mean there’s no difference between the two. There are lots of gray areas in between.

What Are AI for Software Content Creation?

I’ll discuss AI tools for content creation and software below. Before I begin, I must provide clarity to eliminate confusion. Although AI content creation tools and software share similarities, they aren’t entirely the same. So pay attention as I explain; the difference may be tricky to grab.

AI for software content creation refers to programs or a set of instructions that enables the production of digital content. As a TikTok creator, digital content ranges from videos, pictures, audio, and short-form content. Due to TikTok’s character count, long-form content doesn’t make the list of digital content. However, it counts on other social media platforms.

What Are AI Tools for Content Creation?

On the other hand, AI tools for content creation are products that facilitate specific functions and tasks when producing content. Though tools and software are similar, note that all AI for software content creation is part of content creation tools.

However, the reverse is not the case, as not all content creation tools are software. To simplify their identification, note that AI for software content creation is primarily applications. Users must often download and install these applications before using them for tasks. But although all applications used to create content are tools, not all tools are apps.

What, then, are AI content creation tools? Simply put, they are online websites facilitating aspiring TikTok influencers and creators. Being online websites, installation before use isn’t necessary. You can log onto the website, sign up, subscribe, and get to work. Various categories of such tools include content management systems, research, video editing, and visual tools.

They all serve different purposes but make workflow easier. You should note that some content creation tools have both websites and apps. Regardless of the tool’s form, it can assist you and streamline your content production process.

An image of two people browsing through templates on an AI content creation website.

Best AI Content Creation Tools: Indispensable Programs for Creators

Knowing there are various categories of useful AI tools for content creation, you want to try some. However, deciding which to go for can be arduous, especially if it’s your first time. Here, you can find an exposé of some of the best AI content creation tools. That said, in no particular order, here they are.

High Social’s screenshot of Cyanite’s homepage.


A big part of advertising strategies for TikTok and most content display platforms revolve around videos and visuals. Yes, people are more attracted to what they see, so social networks are becoming more aesthetically pleasing. As more and more videos surface, some creators use original audio like voiceovers. But others tap into the growing fanbase of musicians by using their songs.

However, you can’t use some songs without permission in some regions. So, if you use such, your action will count as copyright infringement. If this happens, your audio might not play on some platforms. Luckily, there’s an AI tool to help with this. Cyanite is one of the best AI tools for content creation.

With Cyanite, you can access metadata on any song that will help you decipher whether or not it is copyright-free. This tool analyzes music to tag its genre, mood, and movement. It can also generate a descriptive narrative of any music to help you understand it better. Interestingly, you can also use this tool to find songs.

If you need a song but can’t remember its title, you can search for any similar song. Doing this will provide a catalog of related songs in which you’ll find the one you’re looking for. You can also use relevant keywords or input personal information to search for songs. Cyanite will use the information you provide to get just what you need.

It’s a valuable content creation tool to help you select the perfect video audio. You can even use it to search for songs when making TikTok duets. So it’s a handy tool which you should have.

High Social’s screenshot of the “Create Anything” page from Runway’s website.


Runway is an exceptional video editing web tool that uses natural language processing and machine learning. It has many uses, but above all, it ensures the production of high-quality content that you can customize. By consistently delivering quality content that engages your audience, you’ll speed up your eligibility for TikTok verification. This is an essential tool that you must not ignore.

Though TikTok has several video editing apps and an inbuilt video editor, using them is time-consuming. Additionally, their options aren’t expensive. But with Runway, you have an arsenal of advanced AI tools available. You can add the green screen effect to your TikTok videos with Runway. For those who don’t know about Green screen, it’s a feature that enables users to change their video background realistically.

Assuming your pet walks into your video and you don’t want that, Runway can help you. You can easily remove objects and things from your pictures and videos. That aside, it’s also possible for you to change objects with the power of AI. It also has generative features that allow users to convert text or scripts to videos automatically. And then, you can replace parts of images with text.

The possibilities are limitless. However, this app might take some time to master because, as mentioned earlier, the features are high-tech. Luckily, there are lots of explanatory tutorial videos for beginners to follow. Stick with those, and you’ll get splendid results.

High Social’s screenshot of Hostinger, the AI web development tool.

Hostinger AI

Content creators aren’t limited to social media; they have the internet at their fingertips. Therefore, website content is another lucrative aspect of being a creator, which many people explore. As such, it’s only fair to mention a website content creation tool, which is Hostinger.

Hostinger is a user-friendly website that enables beginner and professional web developers to create their websites from start to finish. Thanks to AI technology, this is possible even without knowledge of coding.

You can build your website with any of the numerous web template designs available. Not only that, you can also modify your choice template with the drag-and-drop editor feature. However, if you don’t like the available templates, you can give prompts to generate a website that suits your taste.

If you want a website with your design, the process is easy. All you need to do is input your brand’s name and indicate the nature of the website you want. Then, type a description of the features you want on your website and click the Create button. If you do this, your website will spring to life instantly. And then, if you like, you can modify the color palette, style, and font.

Hostinger has various functionalities. For example, there’s a writing tool that can help you generate text-based content. Also, you don’t have to pay a graphic designer if you need a quick logo for your brand. You can use Hostinger’s logo creator. It also has an SEO tool to help writers optimize SEO requirements and rank better. Hostinger also has a WordPress plugin and offers third-party integrations.

High Social’s screenshot of SocialBee’s webpage displaying the tool’s features.


AI content tools elevate operationality. People are migrating from regular to AI tools for content creation. The same is true even for social management tools like SocialBee. This tool can help you manage your social media presence more effectively. This way, your followers and the general public receive frequent updates from you, so they keep returning for more.

Simply put, SocialBee enhances engagement between its users and followers. You may wonder how this is possible. SocialBee automates post scheduling so that you can organize your social posts categorically in advance and plan their publishing time. When you do this, the tool automatically sends your scheduled content to your feed once the time is right.

Even if you’ve run out of post ideas, SocialBee has a post generator that can create captions and video scripts. You’ll only have to go with the beat version and modify it as you wish. When you finish, schedule your content to enable the tool to publish it. This way, you can schedule it for the right time to post on TikTok or whatever platform you’re on.

With the excellent ideas from SocialBee, you’ll no longer have to brainstorm for days before making another exceptional content. All your social media posts can be mega hits using this tool. Moreover, when you use the scheduler to post at precise times, you’ll catch a large target audience on TikTok. With a large number of viewers, your TikTok reach will increase.

Additionally, SocialBee integrates with tools like Unsplash and Canva. You can also use it to modify and repurpose your content for various platforms. With this tool, you can generate relevant, trendy TikTok hashtags that’ll attract attention. Finally, you can monitor your content and blog posts via their URL and respond to comments through SocialBee.

An illustration of a lady opening a content management software on her desktop.

Best AI Content Creation Software: Applications for Swift Production

Now that you know some of the most amazing tools, let’s move to the best AI content creation software. Are you looking for applications that can eradicate sleepless nights and enable you to perform tasks swiftly? If yes, keep reading to find out.


Do you need help creating a perfect voiceover for your video? Well, Descript is an AI tool that can handle that for you. This tool can create a voice similar to yours with just an audio sample. Even if you want a different voice, there are different AI voice options. You can use any of them to convert your text to speech.

It also has several editing options, including green screen, studio sound, and eye contact, amongst other effects. It is also an excellent tool for transcription and captioning. Though it doesn’t have a mobile app, it has a desktop version for Windows and Mac. So feel free to download and use it on your PC.

Adobe Premiere Rush

Adobe Premier Rush is an AI video editing application on mobile and desktop devices. It has many advanced features that are easy for beginners to operate. The app has several adjustable templates for motion graphics. You can also use animation texts for your captions and drop titles. 

As for audio, you can implement a variety of effects. This app provides access to cloud storage for saving projects. If you do not finish a project, you can always save and return to it anytime.

A picture of a person editing a video with CapCut.

Effective Non-AI Tools: Regular Software for You

Despite AI tools taking the reins, you can still use several exquisite regular content tools and software. I know some people are conservative and reluctant to change. So, if you’re one of them, here are tools you can use.


CapCut is a video editing application from the same parent company as TikTok. Due to this, both applications share integration. However, this is not to say you can only use this application to create video content for TikTok. You can also use it for numerous other social media platforms. But for most social networks, CapCut remains the best video editing software.

It’s perfect for creating or replicating trending TikTok challenges as it has several templates that are easy to use. You don’t have to go through the long process of browsing through templates on the app. You can easily use any template you see on another TikTokers video. This feature is excellent, as hopping on these challenges is a great way to grow your TikTok followers.

Aside from that, CapCut has many nice effects that you can apply to your pictures to upgrade their visual quality. CapCut has extensive editing options, such as extracting audio from video, voice effects, and more. Moreover, you can upload your content directly from CapCut to any social media network.


If you’re creating content as an influencer, you need in-depth knowledge of your niche. And as new trends arise, you must keep up with all the changes, as this is what makes a pro. However, to do this, you must stay atop your data, that of your competitor and industry. But this is no easy feat as it requires handling mass data. But thankfully, there are social monitoring tools to help you with all these.

The best monitoring tool for social listening is Brand24. This tool allows you to analyze real-time data to find mentions about you or your brand. You can listen to public information and protect your brand’s image. With this, you can also know what people are saying about your competitor and areas they surpass you, if any.

You’ll get access to real-time updates and learn more about your customers using this tool. But even with all these AI content creation tools, your kit won’t be complete without a growth tool. So, I present High Social, TikTok’s number one growth tool.

High Social is an advanced targeting tool to help you engage your audience and attract followers. How? By targeting users with interest and passion for your niche. This way, you’ll make meaningful and relevant connections. So, start growing your TikTok today!

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