Tech Influencers: Unleash Your Love for Innovation on TikTok

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Carolyn Howell

Last Updated: Sep 06, 2023

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Are you passionate about the latest gadgets, apps, and everything tech? Then, you should consider becoming a tech influencer on TikTok. While TikTok is famous for its trendy dance challenges, tech influencers are rewriting the script in the tech way. They make complex tech stuff easy to understand and give reviews on new tech gadgets in short and entertaining videos.

Therefore, if you aim to stand out and become one of the leading TikTok tech influencers, this guide is for you. In this article, we’ll explore different tech niches and how you can become a great influencer. Get ready to show your techie side and start a journey that mixes tech with fun.

Three tech influencers sitting outside and discussing strategies to create content on TikTok.

Who Are Tech Influencers, and Why Do They Exist?

Tech influencers are like digital wizards who use their knowledge and creativity to captivate audiences with all things tech-related. They are passionate about gadgets, apps, and software and share their knowledge on social media platforms, including TikTok. Their ability to simplify complex tech concepts makes them unique. So, why do they exist?

Tech Influencers exist to bridge the gap between the rapidly evolving world of technology and everyday users. They serve as guides, educators, and entertainers, making tech accessible and exciting for everyone. Here are some of the things they do:

  • They make technology easy to understand.
  • They show cool gadgets and how they work.
  • They tell people about new tech trends and bio tech.
  • They make people curious about tech innovations.
  • They help people learn and decide on what gadget to buy by creating fun videos on tech reviews.

And here is the fun part of being a TikTok influencer – big companies will knock at your door. Engaging tech content can attract partnerships with big brands eager to showcase their products. Without further ado, let’s explore the different types of technology influencers.

A tech influencer working on his PC.

6 Types of Tech Influencers on TikTok

TikTok is a dynamic platform where influencers come in different flavors, each adding their unique touch to the tech landscape. Here are six different types of tech influencers on TikTok.

Gadget Tech Influencers: Exploring Tech Products in Style

Gadget gurus are tech influencers who make exploring gadgets a blast. They unbox, dissect, and compare new devices – from smartphones to drones – in a fun and engaging way. Imagine accessing advanced tech products before their launch and taking your viewers through their features.

If you’re an aspiring TikTok influencer passionate about gadgets, consider being a gadget influencer. Some gadget guru influencers on TikTok are Mary (@marybautistayt) and Marques Brownlee (@mkbhd).

HR Tech Influencers: Tech Innovators in the Workplace

HR tech influencers are like guides to a tech-savvy work future where everyone is happy and HR (human resources) runs smoothly. They share insights and tips about workplace tech trends and innovations, such as employee scheduling apps, to improve productivity.

Being a human resources tech influencer comes with perks. It provides a chance to connect with brands, help businesses improve, and transform workplaces with technology. Plus, you become a voice of positive change in the HR world. Some popular HR influencers are Shadé Z, Leigh Elena Henderson, Chris Williams, and Job Doctor Tessa.

App Tech Influencers: Reviewing and Suggesting Apps

If you are all about exploring the latest apps, consider being an app influencer on TikTok. App tech influencers share insights on the latest apps and show people how to use them. Your passion for apps can inspire others to enhance their smartphone experience.

If you’re an app expert among your friends, why not share your knowledge on TikTok and become an app influencer? It could be your gateway to making a lasting impression on TikTok and the digital landscape at large.

Code Tech Influencers: Crackers of Complex Codes

Code tech influencers on TikTok transform complex coding concepts into short and engaging videos. They share tutorials and tips that break down programming languages and make coding easy and accessible to tech enthusiasts and beginners. This is your niche if you are passionate about sharing coding magic in short, engaging videos. Join the code influencers on TikTok and share tech creativity tips with your audience.

A TikTok game influencer creating content for her fans.

Gaming Influencers: Leveling up in the Gaming World

These tech influencers share their passion for video games and all things gaming. They captivate viewers by streaming games on TikTok, giving tips, and reviewing gaming apps.

Additionally, they update their audience on new game releases and share relatable, funny gaming moments that users can relate to. Consider this niche if you are good at rating game equipment or creating entertaining gaming content. Some popular TikTok game influencers include GamingLancer and KSI.

A male tech influencer creating a DIY video.

DIY Tech Influencers: Crafting Tech Wonders

DIY tech influencers are creative minds who blend technology with hands-on skills. They create tech solutions from scratch and develop inventive solutions by turning ordinary items into tech wonders.

DIY influencers excite non-techies by teaching them how to create their own special tech solutions. If you have a knack for being innovative, you might just be the next DIY technology influencer on TikTok.

How To Be a Tech Influencer on TikTok

Becoming a tech influencer on TikTok is exciting and requires a blend of tech knowledge, creativity, and practical communication skills. Here’s a step-by-step guide on how to be a tech influencer on TikTok.

  1. Identify Your Niche

Start by choosing your niche. Are you passionate about coding, discussing tech trends, reviewing gadgets, or exploring apps? Focusing on a specific tech TikTok niche will make it easier for you to reach your target audience.

  1. Show That You Are an Expert

Tech influencers break down complex terms into easy terms. Show your viewers you are an expert in your niche by consistently sharing valuable tips and tricks. As such, you must know your opinions and prove that you’re really good at what you do.

  1. Create Engaging Content

Create content that captures the attention of your TikTok audience within the first few seconds. As a tech guru, use excellent recording and editing tools to capture your audience’s attention at first glance. Additionally, use TikTok’s creative features like effects, transitions, and popular TikTok songs to make your videos visually appealing and engaging.

  1. Keep It Snappy

Tech influencers know that short and fun wins the race on TikTok. Don’t make your videos too long because you can end up boring your audience. Wow your audience within 15 to 60 seconds, and deliver your tech insights with a splash of humor and style. 

  1. Connect and Interact With Your Audience

Tech is all about connecting, right? Engage with your followers and answer their tech queries. You’re not just an influencer; you’re a tech buddy.

  1.  Create Challenges

TikTokers love challenges, and technology influencers are trendsetters. You can start a gaming challenge or challenge others to show off their favorite gadgets. Creating fun challenges and encouraging user-generated content will help you go viral and get more TikTok followers.

A TikTok influencer unboxing a new iPhone model he wants to review.

5 Top Tech Influencers on TikTok

If you’re looking to dive into tech influencing, certain influencers should be your mentors. They’re not just tech-savvy but masters at turning their passion for technology into engaging content that captivates audiences worldwide. Here are five top tech influencers on TikTok:

  1. @jookstogo

@jookstogo is a tech influencer focusing more on reviewing product design and aesthetics. She shows the cute side of gadgets, gives gadget reviews, and shares the latest tech trends. Her brand color is pink, and she has over 6 million TikTok followers.

  1.  Marques Brownlee (MKBHD)

Marques is popular for unboxing and reviewing tech devices on YouTube. He’s on TikTok and has 1.8 million followers, making him one of the prominent tech influencers. MKBHD compares gadgets to see which is better and creates popular videos about new gadgets. Sometimes, he posts tech-fun videos to make his viewers laugh, which helps him get more followers and likes.

  1. Mary (@marybautistayt)

Mary is a tech influencer who reviews popular gadgets today and gives reviews. She currently has 846.2K followers, earning her a spot among the top influencers in tech on TikTok. She’s famous for how she reviews gadgets that her viewers can easily use in their everyday lives. Her clear and brief videos show how each device she reviews works.

  1.  Tomi Adebayo (@gadgetsboy)

@gadgetsboy is a top TikTok tech influencer with over 58K followers who informs viewers about the latest gadgets. He has worked with major brands like Samsung and BMW Mini and is currently a presenter for, an electric car news and advice agency. 

  1. Taras Maksimuk (@officialtechrax)

Taras Maksimuk is a tech influencer who creates thrilling content by testing the durability of gadgets to daring tech stunts. @officialtechrax delivers a unique perspective on tech gadgets that keeps viewers curious, and he has over 41K followers.

A male tech influencer sitting outside while creating content for his audience on his PC.

How To Earn as a Tech Influencer on TikTok

Like influencers in other TikTok niches, tech influencers also earn from their passion for technology. Here are different ways you can earn as a technology influencer on TikTok:

  1. Partnership with Brands

Tech influencers make money by collaborating with tech-related brands in their respective niches. Brands usually seek these influencers to promote their products or services through sponsored content. In return, these brands pay the influencers for promoting them.

  1. Affiliate Marketing

Another way to earn from tech influencing is through affiliate marketing on TikTok. All you have to do is to share unique affiliate links to tech products or services you recommend. When your audience purchases using your link, you earn a commission. Affiliate marketing helps you to earn from your recommendations and expertise.

  1.  Hashtag Challenges

Tech brands create hashtag challenges involving users participating in a specific challenge related to their product. You can create or participate in these challenges and earn money based on the engagement and participation your content generates.

  1. Selling Merchandise

Influencers earn by selling stuff related to their content, like clothes with their name on them or tech-themed items. You can put links to buy these things in your video descriptions or TikTok bio to make more money.

  1. Direct Fan Support

TikTok Gifts are virtual presents that users give to their favorite influencers during live streams. You can engage with your audience in real-time and receive TikTok diamonds and coins as a token of appreciation.

  1. TikTok Creator Funds

You can also earn through the TikTok Creator Fund by creating quality content that resonates with your audience. The Creator Fund rewards influencers based on video views, engagement, and follower count. If you meet the eligibility requirement, you can get a share of the funds TikTok allocates to content creators.

4 Benefits of Being a Tech Influencer on TikTok

Tech influencing on TikTok offers more benefits than just sharing your love for gadgets and sharing tech product reviews. Here are four benefits of being a tech Influencer on TikTok:

  1. Get to Share Your Passion

You get to showcase your passion and knowledge of the tech industry to a wide audience. Whether you’re into gadgets, coding, or the latest apps, TikTok lets you showcase your enthusiasm and expertise.

  1. Make Educational Impact

Tech influencers are also digital educators. You can simplify complex tech concepts and make them understandable to a broader audience. Your tutorials and insights can educate and inspire others to learn and dive into the world of technology.

  1. Access to Networking Opportunities

Here is the sweetest part of tech influencing: you get to meet and vibe with big Tech gurus. Tech influencers participate in tech-related events, webinars, and collaborations. This opens doors to networking with fellow influencers, industry experts, and big tech companies looking for partnerships.

  1. Personal and Professional growth

You must stay updated with the latest tech trends to create captivating content. This continuous learning helps you stay ahead in the tech world and improves your personal and work life.

A tech influencer setting up his phone on a tripod to start making video content for his fans.

Boost Your Tech Influence on TikTok With High Social

Tech influencers are making waves on TikTok. These individuals are reshaping the platform by simplifying complex tech concepts and giving reviews on the latest tech products. If you are passionate about gadgets and apps, you should consider becoming a tech influencer on TikTok. It is your chance to stand out and earn from your expertise.

Moreover, there are many benefits of being a tech influencer. You get to become a tech industry analyst, educate people, and build your personal brand. Besides, the networking opportunities are boundless – from connecting with fellow tech influencers to partnering with major tech companies.

Furthermore, it is important to note that a solid fan base is the ticket to making waves as an influencer on TikTok. As such, partnering with expert agencies that can help you increase your followers organically is imperative. Interestingly, High Social is an organic growth agency with an excellent track record of helping influencers achieve success on TikTok.

Its expert strategies and insights can help you increase your followers and reach, thus enhancing your influence in the tech community. Unleash your techie side, and let High Social pave the way for your success as a tech influencer on TikTok. Start growing your audience today.

TikTok Tips